The Detroit auto show’s seven-year plan

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Detroit auto show officials formally unveiled their new schedule for 2020.
From left to right: Doug North, chairman of the NAIAS of 2020; Bill Golling, chairman of the NAIAS of 2019; and Rod Alberts, head of the Detroit Auto Dealers Association.

DETROIT – The Detroit auto show, which is trying to reinvent itself after decades as a location in January, has pledged seven years with the new date in June.

The Detroit Auto Dealers Association has signed an agreement with the Cobo Center in Detroit to hold the North American International Auto Show in June through 2026, according to DADA officials Friday.

In July, the dealer group announced the switch to June, following the decisions of car manufacturers, including BMW and Mercedes-Benz, to skip the 2019 show.

Together with the date in June, a compressed schedule will appear in the days prior to the opening of the show to the public. Instead of two media days and two days reserved for suppliers and other professionals from the industry, there will now be three example days, DADA officials told the Automotive Press Association.

In 2020, the primary media day is Tuesday 9 June. The next day will be a split media / industry day and Thursday 11 June will be the exclusive day of the industry.

The public show will begin that year on Saturday, June 13 and end the following Saturday, a day earlier than what was the norm.

This is the schedule for the 2020 show:

• The gallery: Saturday, June 6

• Press preview: Tuesday-Wednesday, 9-10 June

• Industrial example: Wednesday-Thursday 10-11 June

• AutoMobili-D: Tuesday-Thursday 9-11 June

• Example of charity: Friday, June 12

• Public show: Saturday-Sunday, 13-20 June