We heard from and posted about how some 2021 Ford F-150 PowerBoost hybrid owners in Texas yesterday are using their generator-equipped trucks to power vital parts of their homes. Now, Automotive News has discovered much greater pressure from Ford itself to help those without power during the current Texas crisis.
The Blue Oval is mobilizing and telling its dealer network in Texas to lend their F-150 inventory to people without electricity. Ford reportedly sent a letter to dealers in the state on Thursday to initiate this process. The dealers receive $ 600 per truck to place any F-150 with the ProPower generator function in a loan fleet.
There are 415 trucks so equipped in the stock of Texas dealers, Ford said.
Automotive News received a copy of the letter and extracted this excerpt.
“For more than a century, Ford Motor Co. and our dealer partners have been there to support and serve our communities in times of need. Our Texas communities now need all the support they can get. You can make a significant difference in our community by providing help during these very difficult times. “
The company has also released this official statement to AN regarding its continued efforts.
“Due to the urgent and unprecedented weather conditions in Texas, a number of our local dealers are using all-new Ford F-150s equipped with Pro Power Onboard to help their community. We are proud to call in to help Texas do this. time of need. “
As we’ve outlined in our post on how people use their trucks, all 2021 F-150 owners who have opted for their pickup with the ProPower generator feature can take advantage of this feature. All PowerBoost hybrid pickups have a 2.4 kW generator as standard, but an upgraded 7.2 kW system is available. Non-hybrid F-150s are available as an option with a slightly less powerful 2 kW generator system, except for the base 3.3 liter V6 truck, which has no generator.
We reached out to Ford to see if we can get more information about what the game’s plan is and how this program is going.